The Australian Gambling Research Centre (AGRC) warns that playing free online gambling games increases the risk of real gambling addiction. Easy access via smartphones and social media is a major concern.
Key Findings from the Report “Is It Gambling or a Game?”:
- Realistic free games blur the line between virtual and real-money gambling.
- Social media platforms like Facebook and Twitter expose users to gambling ads.
- Players face no real consequences for losses, fostering unrealistic expectations.
- Younger players are particularly vulnerable due to early exposure to gambling-like mechanics.
How Free Gambling Games Influence Addiction:
Many free gambling games use psychological tricks similar to those in real casinos. They create an illusion of easy wins and encourage continuous play through rewards and near-miss experiences. Players might feel they are gaining skills when, in reality, the outcomes remain random.
The Role of Social Media and Mobile Gaming Modern gambling-like games are widely available through mobile apps and social media. They often include in-app purchases, allowing players to buy virtual currency or extra chances, reinforcing gambling behavior. Social media further normalizes gambling through targeted ads and influencer promotions.
Video Games with Gambling Mechanics Another concern is video games with gambling-like mechanics, such as Counter-Strike 2, where players buy keys to unlock randomized rewards. These digital items can be traded for real money, reinforcing gambling behaviors. Other popular games, like FIFA’s Ultimate Team or loot-box systems in various online games, expose players to similar risks.
Expert Opinions and Warnings
Jake Newstadt, a recovered gambling addict, notes that these games introduce subconscious gambling cues, making addiction more likely. Psychologists warn that young players who engage in free gambling games are more likely to develop real gambling addictions later in life.
Call for Stricter Regulations
AGRC urges stricter regulations to better classify games and inform parents. Some governments have started treating loot boxes as a form of gambling, requiring age restrictions and warnings. However, enforcement remains inconsistent across different countries.
How to Prevent Gambling Addiction:
- Parental Controls – Parents should monitor and restrict access to gambling-like games.
- Education – Schools should teach students about the risks of gambling.
- Stronger Regulations – Governments should impose stricter rules on gambling-like mechanics in games.
- Self-Exclusion Tools – Players should have options to limit or block access to gambling content.
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